Mock Tinder swipe for "Frank" from SAUSAGE PARTY (Sugarbang Media)
Mock "Finding Dory" poster for SAUSAGE PARTY (Sugarbang Media)
Mock "Star Trek: Beyond" poster for SAUSAGE PARTY (Sugarbang Media)
SAUSAGE PARTY: "Always on Social"
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Sony Pictures
Home Entertainment
In order to stay relevant in today's highly competitive social feeds, we took took the humorous tone of the movie and applied it towards other pop culture and current events around the release of SAUSAGE PARTY including: The 2016 Presidential Election, Tinder, and competing entertainment releases such as "Finding Dory", "Star Trek: Beyond", and "Call of Duty".
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The campaign was deemed a huge success as it surpassed internal social reach, engagement and video view benchmarks as well as over performing against our competitive title set in the Sausage Party release schedule.
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SAUSAGE PARTY went on to be SPHE’s highest performing products (Digital and Physical) as well as winning iTunes pick for “Best Comedy of the Year” in their “Best of 2016″ series”.
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